SEO Analyst (Italian Speaker)

Description

Position at EF Education First

SEO Analyst (Italian speaker)

Role Description

This role is a full-time contract position that will be supporting the growth of our search engine visibility and traffic in the . Working in a dynamic, fast paced environment, the SEO Analyst will create, optimize and manage web content and link development initiatives to improve the organic search performance of several sites. The successful candidate will transform search engines into the primary source of qualified traffic to our website.

Responsibilities

• Writing creative and inspiring content for our website, both on-site and off-site, to help drive customer engagement and our SEO rankings
• Reviewing and improving existing content on website(s) and advise on strategies to refresh or better optimize
• Performing keyword research for new and existing SEO content in order to identify content gaps
• Monitor and report on key performance metrics for organic search: ranking, traffic from search engines, conversion rates, etc., and proactively act on the insights provided
• Assist with the research and development of a dense link network through effective partnership building, community interaction and content placement
• Assist with the execution of local translations
• Work closely with local sales offices to train staff in the basic precepts of organic search and coordinate their work on the site in relation to SEO
• Help the SEO Manager where necessary

Skills & Qualifications

• Fluent Italian speaker. Very strong verbal and written communication skills in English and Italian are essential.
• Good translation and editorial skills with a strong attention to detail and excellent proof-reading ability.
• Ability to create engaging, customer-centric and search engine optimized content across various formats (e.g. campaign pages, in-depth articles, blog posts, etc.) and channels (owned and earned).
• Comfortable with challenging deadlines, workloads and goals.
• Ability to work effectively in a cross-functional, international team environment and communicate persuasively by e-mail and telephone.
• Strong team player that is willing to learn and share knowledge but also able to work without supervision.
• Desired: At least 2 years of experience in SEO.
• Online marketing and copywriting experience is preferred. Previous experience on search engine marketing and/or social media is also a benefit.
• Eligibility to work in the UK.

About EF Education First

At EF we believe that the world is better when people try to understand one another. Since 1965, we have helped millions of people see new places, experience new cultures, and learn new things about the world and about themselves. Our culturally immersive education programs-focused on language, travel, cultural exchange, and academics-turn dreams into international opportunities.

When you join EF, you join a multicultural and diverse community working across more than 600 schools and offices in 50 countries, all with one shared mission of opening the world through education. Whoever you are, whatever you are passionate about-we welcome you and want you to bring that to work every day. EF is proud to be an equal opportunity employer and we are committed to inclusion and belonging across race, ethnicity, gender, age, religion, caste, parental status, identity, experience and everything else that makes you unique.

Founded in Sweden in 1965, EF has schools and offices around the world, including hubs in Boston, London, Mexico City, São Paulo, Shanghai, Stockholm, Zürich, and more. Learn more at https://www.ef.com.